Wednesday, May 20, 2015
Spotify No Longer Just Music
When we look at the future of on demand and streamed media services the clue is in the word media. We are no longer shackled to thinking of vertical movie, music, games but media hubs that satisfy all under one subscription.
To bring the point firmly home Spotify has announced it is adding more non-music content to its app. The expanded service will include radio podcasts, news bulletins, video clips and moves their 60 million regular users which span some into a media one stop shop and they also have introduced a new running mode that matches music to the pace of the listener which is based on feedback from their smartphone's built-in sensors.